A Brief Introduction About Apple Macbook Pro
Apple’ s new MacBook Pro introduces the powerful M4 family of chips, marking a significant leap in computing performance. This new era is further defined by the inclusion of Apple Intelligence, a groundbreaking feature aimed at enhancing the user experience.
Apple has announced the new MacBook Pro, featuring the M4, M4 Pro and M4 Max chips that deliver faster performance and more advanced features. Built for Apple Intelligence, the system improves productivity, communication and self-expression while preserving privacy. The 14-inch model, available in black and silver, starts at $1,599 with the M4 chip, 16GB of memory and three Thunderbolt 4 ports. The 14-inch and 16-inch models with the M4 Pro and M4 Max include Thunderbolt 5 for advanced connectivity. All models feature a Liquid Retina XDR display with Nano Texture option, up to 1,000 nits of SDR brightness, a 12-megapixel center-stage camera and up to 24 hours of battery life. It was launched on November 8.
The MacBook Pro now features an advanced 12MP Center Stage camera, Thunderbolt 5 on M4 Pro and M4 Max models, and introduces an all-new nano-texture display option, making it even more capable and professional.
Apple’s senior vice president of Hardware Engineer John Ternus
Apple’s senior vice president of Hardware Engineering, the MacBook Pro is a powerful tool used by millions to achieve their best work, and it’s now even better. With the M4 family of chips, pro features like Thunderbolt 5, a 12MP Center Stage camera, a nano-texture display option, and Apple Intelligence, it remains the world’s best pro laptop.
Supercharged by the M4 family of chips, built with second-generation 3-nanometer technology, this lineup is the most advanced for personal computers. The M4 family offers phenomenal single-threaded CPU performance with the world’s fastest CPU core and outstanding multithreaded performance for demanding workloads. With machine learning accelerators, an advanced GPU, and a faster Neural Engine, Apple silicon delivers exceptional AI performance. Faster unified memory and increased bandwidth ensure smooth operation for large projects like LLMs. Its industry-leading performance per watt enables up to 24 hours of battery life, redefining productivity on a single charge.
The new 14-inch MacBook Pro with M4 is designed for entrepreneurs, students, creators, and anyone pursuing their passions. It features a 10-core CPU with four performance cores and six efficiency cores, alongside a faster 10-core GPU with Apple’s most advanced graphics architecture. Starting with 16GB of faster unified memory, expandable to 32GB, and offering 120GB/s of memory bandwidth, the M4 delivers up to 1.8x faster performance than the 13-inch MacBook Pro with M1 for tasks like gigapixel photo editing and up to 3.4x faster performance for demanding tasks like Blender rendering. With a Neural Engine over 3x more powerful than M1, it excels in AI workloads and Apple Intelligence features. The M4 model supports two high-resolution external displays, includes three Thunderbolt 4 ports, and connects seamlessly with all peripherals.
Discover the Power of the M4 Chip: A Quick Guide
The MacBook Pro with M4 delivers exceptional performance across various creative and professional workflows. It offers up to 7x faster image processing in Affinity Photo compared to the 13-inch MacBook Pro with Core i7, and up to 1.8x faster than the 13-inch MacBook Pro with M1. In 3D rendering with Blender, it achieves up to 10.9x faster performance than the 13-inch MacBook Pro with Core i7, and up to 3.4x faster than the 13-inch MacBook Pro with M1. Additionally, in Adobe Premiere Pro, the M4 model provides up to 9.8x faster scene edit detection than the Core i7 model and 1.7x faster than the M1 version.
3x faster than the M1 Pro version
The M4 Pro version of the MacBook Pro further enhances performance, offering up to 4x faster scene rendering with Maxon Redshift compared to the 16-inch MacBook Pro with Core i9, and up to 3x faster than the M1 Pro version. It also delivers up to 5x faster dynamical systems simulation in MathWorks MATLAB compared to the Core i9 model and up to 2.2x faster than the M1 Pro. In DNA sequencing with Oxford Nanopore MinKNOW, the M4 Pro achieves an incredible 23.8x faster base calling performance compared to the Core i9 model, and up to 1.8x faster than the M1 Pro.
M4 Max With 16 Core GPU
Designed for professionals in fields like data science, 3D animation, and music composition, the MacBook Pro with M4 Max offers groundbreaking performance. With up to a 16-core CPU, 40-core GPU, and over 500 GB/s of unified memory bandwidth, the M4 Max delivers up to 3.5x the performance of the M1 Max, excelling in heavy workloads such as visual effects, 3D animation, and film scoring. It supports up to 128GB of unified memory, enabling seamless interaction with large language models (LLMs) with nearly 200 billion parameters. The M4 Max also features an enhanced Media Engine, including two ProRes accelerators, ensuring smooth 4K120 fps ProRes video editing in Final Cut Pro.
In scene rendering, the MacBook Pro with M4 Max outperforms the 16-inch MacBook Pro with Intel Core i9 by up to 7.8x in Maxon Redshift and by up to 3.5x when compared to the M1 Max model. This dramatic increase in rendering speed reduces processing times significantly for demanding tasks like 3D rendering and high-end video production. For developers, the M4 Max offers up to 4.6x faster build performance in Xcode than the 16-inch MacBook Pro with Intel Core i9, and up to 2.2x faster than the M1 Max model. Additionally, it provides up to 30.8x faster video processing in Topaz Video AI compared to the Intel Core i9 model, and 1.6x faster than the M1 Max, making it a powerhouse for video editing and AI-driven tasks.
A New Era of Apple Intelligence on the Mac
Apple Intelligence introduces a new era for Mac, blending powerful generative models with privacy-first protections. Powered by Apple silicon and the Neural Engine, it enhances how users work, communicate, and create. With macOS Sequoia 15.1, systemwide Writing Tools allow users to refine their writing through rewriting, proofreading, and summarizing. The redesigned Siri offers seamless transitions between spoken and typed requests, providing faster, context-aware answers about Mac and Apple products. Upcoming features include Image Playground and Genmoji, while ChatGPT integration in Siri and Writing Tools adds expert assistance directly within the system.
Apple Intelligence prioritizes user privacy while providing powerful tools for productivity and creativity. At its core, on-device processing ensures that most tasks are handled locally, safeguarding personal data. For more complex tasks, Private Cloud Compute allows users to access larger, server-based models while maintaining robust privacy protections. Additionally, Apple offers users free access to ChatGPT without needing to create an account, with built-in privacy features that obscure IP addresses and prevent OpenAI from storing requests. Those who opt to link their accounts are subject to OpenAI's data-use policies, ensuring transparency in data management.
MacBook Air: The World’s Best-Selling Laptop Now Comes with 16GB as Standard
The MacBook Air continues to be the world’s most popular laptop, and with the addition of Apple Intelligence, it has become even more impressive. The new models, featuring M2 and M3 chips, now double the starting memory to 16GB while maintaining a starting price of just $999. This makes the MacBook Air an exceptional value, offering enhanced performance and capabilities while keeping it affordable. As the world’s best-selling laptop, the MacBook Air stands out not only for its popularity but also for its improved specifications and features.
An Unmatched Experience with macOS Sequoia
macOS Sequoia enhances the MacBook Pro experience with a range of innovative features. iPhone Mirroring allows users to interact with their iPhone directly from their Mac, seamlessly accessing apps and notifications. Safari, the fastest browser, introduces Highlights for quickly retrieving relevant site information, a redesigned Reader with a table of contents and summary, and a new Video Viewer for distraction-free video watching. Distraction Control lets users hide disruptive webpage elements, improving focus. Gaming is more immersive with Personalized Spatial Audio and improvements to Game Mode, alongside exciting titles like Assassin’s Creed Shadows. Window tiling is made easier, helping users stay organized with custom layouts. The new Passwords app consolidates passwords, passkeys, and credentials in one place. Additionally, users can customize video calls with beautiful built-in backgrounds or upload their own photos.
Thunderbolt 5 Arrives on the Mac for Lightning-Fast Connectivity
The MacBook Pro with M4 Pro and M4 Max features Thunderbolt 5 ports that significantly improve data transfer speeds, offering up to 120 Gb/s. This boost enables faster external storage, expansion chassis, and enhanced docking and hub solutions. For example, music producers can now connect their entire studio with just a single cable. In addition to Thunderbolt 5, all MacBook Pro models include an HDMI port that supports up to 8K resolution, an SDXC card slot, a MagSafe 3 port for charging, and a headphone jack. The models also support Wi-Fi 6E and Bluetooth 5.3 for improved connectivity.
The Industry-Leading Liquid XDR Display is Now Even More Impressive
The new MacBook Pro introduces a groundbreaking nano-texture display option, designed to dramatically reduce glare and minimize distractions caused by reflections. This feature proves especially useful in bright lighting conditions, where the display can reach up to 1000 nits for SDR content and up to 1600 nits of peak brightness for HDR content. This enhanced brightness and anti-glare technology make the MacBook Pro an excellent choice for users who need to work outdoors, providing a significantly improved viewing experience. Overall, the combination of these advancements makes the new MacBook Pro a top-tier option for professionals and creatives working in challenging lighting environments.
The New 12MP Center Stage Camera for Enhanced Video Calls
The MacBook Pro now includes a new 12MP Center Stage camera that enhances video quality, especially in challenging lighting conditions. This camera makes video calls more engaging by automatically keeping users centered in the frame as they move around. Additionally, the new camera supports Desk View, adding a new dimension to video calls by capturing the user’s workspace. For audio, the MacBook Pro features studio-quality mics and a six-speaker sound system that supports Spatial Audio. This combination delivers an immersive audio experience, whether users are listening to music or watching a movie in Dolby Atmos.
The Ideal Moment to Upgrade or Switch to a Mac
Upgraders to the new MacBook Pro will experience significant improvements compared to Intel-based MacBook Pro models, including the groundbreaking features of Apple Intelligence. When compared to Intel-based MacBook Pros, the new MacBook Pro delivers nearly 10x faster performance for AI-based workloads and up to 20x faster performance for graphics-intensive tasks. Additionally, the new MacBook Pro boasts an impressive battery life of up to 24 hours, offering up to 14 extra hours compared to previous models. The Liquid Retina XDR display, along with a new 12MP Center Stage camera, immersive six-speaker sound system, and the powerful macOS Sequoia, provides an enhanced user experience. This combination of performance and features makes the new MacBook Pro a compelling choice for those looking to upgrade or switch to a MacBook Pro.
More Sustainable for the Environment
The new MacBook Pro is designed with durability and sustainability in mind. It is built from a custom alloy that incorporates 100 percent recycled aluminum in the enclosure, contributing to its strong, long-lasting build. Additionally, the device makes use of 100 percent recycled rare earth elements in all magnets, and 100 percent recycled tin soldering, gold plating, and copper in various printed circuit boards. Apple has also made significant strides in sustainable packaging, as the 14-inch MacBook Pro now features entirely fiber-based packaging, aligning with the 16-inch MacBook Pro. This is part of Apple's larger goal to remove plastic from its packaging entirely by 2025, highlighting its commitment to environmental responsibility.
Today, Apple has achieved carbon neutrality for its global corporate operations, showcasing its commitment to environmental sustainability. As part of its ambitious Apple 2030 goal, the company plans to extend this carbon neutrality across its entire carbon footprint by the end of this decade. This forward-thinking initiative underscores Apple's dedication to reducing its environmental impact and contributing to the fight against climate change.
About Apple
Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Since then, Apple has remained at the forefront of innovation, leading the world with products such as the iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. The company’s six software platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — provide seamless experiences across all Apple devices, making it easier for users to stay connected and productive. Additionally, Apple offers a suite of breakthrough services including the App Store, Apple Music, Apple Pay, iCloud, and Apple TV+. With a workforce of over 150,000 employees, Apple is dedicated to creating the best products on earth while striving to leave the world better than they found it.
